Jan 15 2010
I can’t believe I’m saying this, but I am looking forward to a series of ads commissioned by our federal government. Someone had the very bright idea to hire Christopher Guest to create public service announcements preparing us for the 2010 Census.
The campaign, “A Snapshot of America,” will feature staples of Guest’s films like “Best in Show” and “Waiting for Guffman,” including Jennifer Coolidge and Ed Begley Jr. I’m expecting these ads, which are implicitly meant to inform and influence the U.S. population to comply with the Census Bureau, to be entertaining. Which, after all, may very well be the best way to get anybody to do anything.
For more on the campaign, check out this AdAge article.
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