Tech Crunch just ran an article that really caught me off guard. I usually blog about marketing and branding but this story’s too compelling to pass up. Nintendo’s President Satoru Iwata has taken responsibility for his company’s disappointing quarterly results …
AT&T dropped my calls no fewer than a dozen times today. In such remote areas as the I-5 freeway just north of downtown San Diego. And they were business calls. And then this little gem came out. I don’t even …
The iPad made it’s mass market debut last night in the ingeniously scripted Modern Family episode “Game Changer.” We’ve all seen product placement like the ginormous Coke cans of American Idol. There’s also branded entertainment, like the one-hour ad for …
I bought a new HP printer this week and despite its horrible set-up process (somewhere between Ikea’s pictograms and a Rubik’s Cube), the printer is working well. And then I get this: If your tagline is “Let’s Do Amazing,” shouldn’t …
Volkswagen, who’s really hit the nail on the head with their Fun Theory campaign, has found a winner in their crowd-sourced contest for best new Fun Theory concept. You may remember how delightful their previous campaign with Piano Stairs was …